Small Businesses Being Box Clever #1: Reign Makeup Studio

Firstly in the series, we’re discussing Reign, a makeup studio in Manchester. Reign is the brainchild of makeup artists Alexandra Clare and Mica Bowen, moving from a salon environment to a more unique space back in October 2019.

Lewis Pennicott

30th September 2020

Reign is housed in a modified container, in the creative enterprise hub “Pollard Yard” in the North West. However, that is where the likeliness of a standard steel container ends, from the exterior throughout, their container is on brand and completely personalised to Reign.

As Alexandra mentioned, the lack of large rental costs means that shipping container businesses are a great idea for start-up businesses or even people who are looking to keep external costs down.

“We chose Pollard Yard as it’s great to be surrounded by like-minded creative people, as well as being in an up and coming area close to town without the large rental costs. Moving from a salon to our own space was a no brainer, we have our own small space and can work independently under our own brand Reign.”

Alexandra Clare, Co-Owner of Reign Makeup Studio